Communication Tools

Prioritization Matrix

A prioritization matrix can help an organization make decisions by systematically comparing choices through the selection, weighing, and application of criteria. This prioritization matrix can be used to: quickly surface basic disagreements, so disagreements can be resolved openly; force a team to narrow down solutions from all solutions to the best solutions, which are more […]

Strategic Storytelling

This three-page RWJF Connect Policymaker Outreach brief is about using your story to underscore the importance of your policy ask. A well-developed, purposeful story is an effective and compelling way to emotionally connect policymakers to your work and help them understand how your work improves the lives of their constituents. A good story can transform […]

Influencing Public Policy in the Digital Age

This thirty-four paged resource posted on the RWJF Connect Policymaker Outreach website is about what’s permissible for 501(c)(3)s, 501(c)(4)s, and 527s, in the context of social media, blogs, websites and other technologies. This publication was created to address the many questions nonprofit organizations have about advocacy in the new environment of dynamic digital communication. Available […]

Structuring a Site Visit

This RWJF Connect Policymaker Outreach webinar introduces grantees to a framework for thinking about how to structure a site visit that will engage policymakers in their work. It’s great if you can get to Washington and talk to your Senator, but many grantees won’t be able to do that. What you can do is reach […]